Name: DIVIDE 200 SHORT FILM
Uploaded: 2024-09-29T17:06:33.220Z
Duration: 9 min 44 s
Description: The Divide 200 is Canada's only 200-mile ultramarathon. The inaugural race took place September 10-14, 2023. Take a look at what it takes to compete in one of North America's toughest events. You can find out more and put your name into the lottery for one of the coveted 100 spots here: https://www.divide200.ca/.

A short documentary promoting the inaugural race for Canada's only 200-mile ultramarathon, staged in the Canadian Rockies.

Branded Documentary. 2023. 09:44

Roles: Editor, Sound Editor

Director: Justis Cooper

Deliverables: x1 Full Length

The Assignment: Using runner interviews and footage of the course, edit a documentary that charts the journey of the Divide 200 and its national sense of pride, while building excitement for a new event.

09:44

DIVIDE 200 SHORT FILM

The Divide 200 is Canada's only 200-mile ultramarathon. The inaugural race took place September 10-14, 2023. Take a look at what it takes to compete in one of North America's toughest events. You can find out more and put your name into the lottery for one of the coveted 100 spots here: https://www.divide200.ca/.

FROM THE EDITING ROOM

The Divide 200 was my third ultramarathon documentary, and the one that most felt uncharted ground.

Working with footage from an inaugural event is a great opportunity to help establish a brand identity. For Blackbird Sports, their new ultramarathon was a combination of discovery and appreciation; the Canadian Rockies are renowned worldwide, and building a window into that world for new viewers was an act of storytelling.

This doc ended up being more chronologically-ordered than the other two, with the goal of immersing the viewer in the trials and triumphs of the runners as they experienced it. By the time it reaches the finish line, the feeling of accomplishment is contagious, and the promise of future events becomes an exciting prospect.